Reliance Property Resources - The Company

Leasing

Project Representation

There may not be any more important task than that of leasing, that is not to minimize the importance of property management and it's many facets. Simply stated, without cash flow there is almost no need for any other activity. That is one of the reasons that Reliance Property Resources concentrates maximum effort on getting and keeping our client's building full.

At Reliance Property Resources project representation is more than taking calls generated by a leasing sign. Reliance Property Resources' leasing team is integrally involved in establishing and maintaining market interest. Our sales force assigned to the property will set lease goals, develop market strategy, create marketing aids and diligently pursue prospects. We cold call, using our own data base of prospects, and we inform and encourage the brokerage community to participate. We respond to requests for proposals quickly, usually within the same day.

The handling of a lease transaction, whether it be the renewal or expansion of an existing tenant or for a prospective tenant must be directed and controlled by a skilled negotiator such as the staff at Reliance Property Resources who has a thorough understanding of the market place as well as the legal and operational conditions of lease agreements and all accompanying documentation. We place ourselves in the owners position as we negotiate for him alone to achieve the best market rate deals available.


Scope

  • Through the use of a transition team representing the areas of leasing, management, engineering and construction, the group can quickly and accurately evaluate and verify the current rent roll, available space inventory and condition, rollover schedule, and status of on-going transactions to minimize any loss of leasing momentum.
  • Review the current market conditions effecting the subject property, and prepare a market evaluation report for Owner's review.
  • Based upon Owner's goals and objectives, prepare a written marketing strategy including rental rates, lease terms, tenant improvement allowances, leasing aids and lease up velocity projections.
  • Develop necessary marketing tools.
  • Manage the leasing process to include prospecting for new tenants and negotiating with existing tenants for renewal and expansions.
  • Prepare lease and lease amendment documentation.
  • Communicate the leasing results as well as current changes to market conditions via written reports on a monthly basis.

Benefits

  • Improve tenant retention.
  • Accelerated lease-up of vacant space.
  • Maximize broker interest and participation.
  • Effective owner / agent communications.
  • Maximize property values through leasing.

Tenant Representation

Reliance Property Resources' tenant representation team consists of knowledgeable professionals working solely for their clients' best interests. When Reliance Property Resources is hired to work as a tenant representative broker by a company, that company gains access to the entire staff. Reliance Property Resources has almost two decades of leasing, property management, engineering, and construction experience from which to gain an advantage. Each discipline is strategically tapped during the evaluation, selection, negotiation, closing, construction and move-in process. Each phase is expertly guided to make sure all issues are addressed and target dates are met.

Selecting a "corporate home" for 3, 5, 10 or more years is a vitally important economic and operational decision. There are many tangible factors to weigh, subjective judgments to make, and emotions to consider. Foremost in the process is sound market knowledge and the experience of the tenant representative broker and the organization that supports that broker.

To make matters more complex, decisions must be made with long-term ramifications in a fluctuating market. Depressed real estate has caused ownership changes. A knowledgeable, street-smart tenant representative broker will make the difference between settling for a space and selecting the optimum and most efficient lease space. Our proven results streamline the process and save our clients time and, more importantly, money.

Scope

  • Determine current and future needs of the Client.
  • Evaluate Client's existing lease agreement and obligations thereunder.
  • Compare current market conditions with client needs.
  • Develop strategy to achieve the best possible match of market alternatives to client needs.
  • Negotiate terms to provide maximum protection against uncertainties and return on rental dollar paid by the Client.
  • Make a financial comparison of the alternatives and present in a formal written report.
  • Document preparation and review to ensure that the written word reflects the intent of the parties.
  • Construction cost evaluation.
  • Continue to assist and monitor throughout the lease term.

Benefits

  • Representation of the Client's interests solely.
  • Through exclusive representation, the Client will obtain greater concessions, gain greater lease flexibility, and uncover hidden costs during the negotiating period.
  • Lease documents that will work as a protector of the deal.
  • Client has the benefit of Real Estate expertise without additional staff and free of personal bias.

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